Increasing Sales Productivity: The AI Playbook

Sales reps spend only 40% of their time actively selling, while the remaining 60% goes to administration, internal meetings, data entry, and searching for collateral, according to industry sales productivity data. On an eight-hour day, that leaves just 3.2 hours for direct revenue-generating activity. Increasing sales productivity, then, isn't primarily about asking reps to work […]

Sales Productivity Metrics: A Practical Guide for 2026

In 2026, the sales productivity problem is no longer about how many calls a rep made. It's about how long a buyer waited, because 60% of sales reps took 4+ days to follow up with a lead, and that delay was tied to a 50% decrease in conversion chances in a 2026 market benchmark report, […]